Broome County:
A Good Life

The Agency (formerly The Broome County Industrial Development Agency) needed 60-second and 30-second spots to promote this South Central NY area as a great place in which to both find work and raise a family.

Novel Studios brought on amberSands Creative to help reveal real stories from real people who decided to either move to or remain in Broome County. The resulting spots – beautifully shot – tell a compelling and cohesive story about why they made that choice!

View the 60-second here.